Rubberneckin'
and BMG,
the Record Company with no 'balls'
This article appeared in our latest
CYBERCLUB NEWSLETTER but we received an email from Jake Shand
of BMG New Zealand coming to our rescue. Thankyou Jake for having commonsense
and balls. Jake, couldn't you get transferred here to kick ass and
revitalise manhood at BMG UK ? Although we cannot provide information about
Elvis' music from BMG UK it is probably much better coming from down under
in New Zealand where not only are they ahead in time on the UK they are ahead in
common sense and business sense.
Also, having a busy Elvis Shop in
the centre of London you would think BMG would be providing us with all sorts of
Elvis info and leaflets, posters, CDs to play or for competitions but
you would be wrong, very wrong. Now read on, loyal Elvis fans :
Last year Elvisly Yours was
instrumental in first getting Elvis fans involved with the promotion for the
remix of "A Little Less Conversation". We had been kept informed by
BMG of details of the release of the single and two months before it was
launched we were encouraging fans all over the world to promote the fact that
Elvis was going to get to no.1 in the UK singles charts. We kept up a relentless
promotion with fans, fan clubs, the media and even William Hill who stopped
taking bets that Elvis would get to no.1
When it was close to release we
got fans all over Britain and even around the world to place advance orders for
'ALLC' in UK record stores. On the day of release we had TV and Press at the
Elvisly Yours Shop and all this was done without one penny in payment from BMG.
We were just happy to help get Elvis to no.1 where he had deserved to be for the
last 25 years but RCA/BMG had never bothered to promote Elvis because they had
received no support from EPE and even had to fight a lawsuit with them.
You would think BMG would be
grateful for all this free publicity but instead BMG have told us that they can
have nothing to do with Elvisly Yours because this would upset EPE. What
bullshit ! When "Suspicious Minds" was released we had EIGHT Elvis
tribute artists singing the song outside the Elvisly Yours Shop and they just
got travelling expenses and a free copy of the record with a low number. TV
footage was shown all over the world but BMG had done a lousy job getting the
records into the stores and Elvis only reached no.13. I complained bitterly to
BMG that they had to do a better sales job and when ALLC came around all the
stores had good stocks until, of course, it was taken off the shelves to make
way for that wimp "Gareth Gates".
We have received no information
from BMG about "Rubberneckin" so we cannot tell you when it will be
released. We have never been put on the BMG mailing list and it is sad that
Elvis' record company should have no balls and stand up to the ignorance shown
by the megalomaniacs that run EPE. Any company in its right mind would welcome
publicity aimed at its core market. Elvisly Yours has access to a mailing list
of 100,000 Elvis fans in the UK and our website is the most popular in Europe
with thousands of hits each week for all over the world.
Why BMG chose Rubberneckin' God
only knows as it is not a touch on the last remix, "A Little Less
Conversation". To be honest, I don't think the remix is as good as the
original version but I have only heard it on my computer as BMG have refused to
send me an advance copy. There is not much we can do to promote the single, not
knowing when it will be released and BMG are notorious about changing release
dates. I hope it reaches no.1 but I am sorry to say that it is not a worthy
follow-up to ALLC and unless BMG do a great marketing job I do not think it will
make the top 10. BMG were lucky that ALLC was used in 'Oceans 11' and on the
NIKE ad so their marketing and PR job was done for them, plus a little help from
Elvisly Yours. In fact, we cannot tell you anything about new Elvis albums or
CDs because we have been excommunicated by BMG but starting next year BMG will
start to lose their monopoly rights in Elvis Presley as their copyright expires
after 50 years. All the 'Sun' material will become public domain and then by
2006 all the early Elvis 50's hits will start to follow. Explanations of why you
think BMG have no balls can be sent by email to info@elvisly-yours.com.
Now because of good ol' Jake Shand
of BMG New Zealand you can read all about the release of Rubberneckin'
and the new Elvis compilation to follow "Elvis #1". If they would have
spoken to me I would have suggested the tile should have been "Elvis
2" instead of "Elvis Second to None" a real wimp title.
Just click on: Rubberneckin Press Release
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