BMG/RCA
RECORDS TO RELEASE REMIX OF ELVIS PRESLEY’S RUBBERNECKIN’
ON RADIO
AUGUST 4 AND IN STORES SEPTEMBER 8
Remixed
by Renowned Hitmaker Paul Oakenfold, Single Will be Featured on ELVIS 2ND TO
NONE Available on October 6
NEW YORK – On the
heels of last year’s smash No. 1 hit, the JXL remix of Elvis Presley’s
“A Little Less Conversation,” BMG/RCA is set to release a remix of
Presley’s Rubberneckin’ as a
commercial single on September 8 and on radio August 4. The single has been
remixed by DJ and
producer Paul Oakenfold -- one of the most acclaimed remixers in the music
business -- and will appear on ELVIS
2ND TO NONE, a follow-up to last year’s highly successful ELV1S 30
#1 HITS.
This newest compilation, scheduled for release on October 6, will
include five additional Presley #1 singles, fan favorites and career
milestones.
“Last
year’s overwhelming success of A
Little Less Conversation
underscored the appeal of Elvis’ music to a contemporary audience and we are
thrilled to continue this momentum with the new remix of Rubberneckin’
’”
said Joe DiMuro, Executive Vice President, BMG Strategic Marketing Group.
“We anticipate it will achieve similar success, under the unique
talents of Paul Oakenfold, and serve as an ideal precursor to the launch of ELVIS
2ND TO NONE.”
A music video for this single will be available mid-August.
“My
hope is that the remix of Rubberneckin’
will introduce Elvis’ music to millions of new, young listeners and help
create a new generation of fans,” said Paul Oakenfold. “I was drawn to this project primarily due to the influence
of my father who was a dedicated Elvis fan and, with his passing, it is a
tribute to him.”
Paul
Oakenfold is often referred to as the world’s premier DJ and is one of the
most respected remixers in the business, having worked with U2, the Rolling
Stones, Snoop Dogg, Smashing Pumpkins and Bjork.
His musical tastes span a wide range of genres, including soul, jazz
and disco. Oakenfold was one of the founders of the acid house scene that
swept England in the late '80s and was a leading proponent of hip-hop.
The
September 8 release on CD and vinyl will include a radio edit version, 12”
extended version and the original and kicks off the newest Elvis campaign,
culminating in the October 6 release of ELVIS 2ND TO NONE, which will be distinctly different and a
complement to last year’s ELV1S 30 #1 HITS.
This newest compilation presents a broader range of Presley’s talents
and incorporates multiple musical genres including R & B, rock ‘n roll,
pop, country, dance and rockabilly.
All
30 tracks on ELVIS 2ND TO NONE have
been mixed and mastered from the original master tapes for optimum sound
quality. This is the same process that drew across-the-board raves from
critics, music aficionados and the original band members themselves for the 30
#1 HITS production. This year’s album will include such classics as
“That’s All Right,” “Viva Las Vegas,” “Blue Suede Shoes,” “I
Want You, I Need You I Love You,” “Always on My Mind,” and “Don’t
Cry Daddy.” Oakenfold’s remix of
“Rubberneckin’ ” is sure to be well received among today’s generation
of music fans and further demonstrates the legacy of Presley’s music.
BMG
is the global music division of Bertelsmann AG, one of the world’s leading
media companies.
BMG owns more than 200 record labels in 41 countries including Ariola,
Arista Records, J Records, Jive Records, BMG Heritage, RCA Records and RCA
Label Group - Nashville.
In addition, BMG’s music publishing operations are the third largest in the
world.
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